Cheryl Reynolds

Cheryl Reynolds is a senior director in the travel industry, currently working at Hertz.13 She holds the position of Director of Distribution at the company, focusing on data, technology, and travel.3

Professional Background

Cheryl is described as an innovative and highly accomplished travel industry senior director.1 Her expertise lies in several key areas:

• Enterprise and digital transformation
• Customer-oriented strategies
• Distribution partnerships
• Trust and safety

Current Role and Responsibilities

At Hertz, Cheryl is involved in:

• Managing distribution partnerships
• Overseeing trust and safety initiatives
• Leading strategic initiatives

She has demonstrated her leadership skills by growing major initiatives, which involve hiring and establishing teams.2

Recent Activities

Cheryl has been actively involved in industry events and company initiatives:

• In June 2024, she participated in a panel at the Women Leading Travel & Hospitality Summit.4
• She has been involved in recruiting efforts for Hertz, including hiring for the Revenue Integrity team.6

Location and Education

Cheryl is currently based in Florida.3 Her LinkedIn profile mentions education from Cranfield University.1

Cheryl Reynolds appears to be a strategic executive leader with extensive experience in the travel industry, particularly in areas of enterprise and digital transformation, with a strong focus on customer-oriented approaches.5