Charlie Maddock

Charlie Maddock is the Co-Founder and CEO of INO ARMOR, a company that develops innovative, sustainable protective packaging solutions.12 His journey to founding INO ARMOR is quite remarkable and stems from a personal experience:

Background

Charlie Maddock suffered a traumatic head injury after being hit by a car in New York City.1 This life-changing event led to a friendship with his neurosurgeon, Dr. Howard Riina, and the two started a nonprofit focused on helping people with traumatic brain and spinal cord injuries.1

Education and Career

• Maddock holds an AB from Brown University and an MBA from Columbia Business School.2
• He was previously an Operating Partner at Traub, focusing on technology and innovation in fashion and retail.2
• Maddock was also an early employee and Director of Business Development at Shapeways (NYSE), a company funded by notable venture capital firms.2

Founding INO ARMOR

The idea for INO ARMOR originated from Maddock's collaboration with Dr. Riina and Professor Fritz Vollrath from the University of Oxford.2 They initially aimed to develop a replacement for expanded polystyrene foam used in bike helmets.1 This concept evolved into creating protective packaging using silkworm cocoons, which led to the formation of INO ARMOR.12

Innovation and Sustainability

Under Maddock's leadership, INO ARMOR has developed InoArmor, a patented technology that uses silk-filled bags as a sustainable alternative to conventional plastic protective packaging.1 The company's focus is on creating products that have a positive impact on the planet while providing effective protection for fragile items.1

Charlie Maddock's unique background, combining personal experience with entrepreneurial spirit, has driven him to create innovative solutions in the packaging industry with a strong emphasis on sustainability.