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Charles Scheibler
Director of Business Development at Tuya Smart
Professional Background
Charles Scheibler is an accomplished Business Development Manager with a wealth of experience in the lighting industry. With a career spanning various roles and organizations, he has developed a deep understanding of transforming innovative ideas into commercially viable products. His journey showcases a distinctive ability to navigate complex sales and marketing channels including agents, specifiers, original equipment manufacturers (OEMs), value-added resellers (VARs), and distribution networks. Presently, he serves as Director of Business Development at Tuya Smart, where he continues to leverage his multifaceted skill set to drive the success of lighting solutions within a tech-driven marketplace.
Over the years, Charles has held prominent positions, including Director of Business Development at Eran Group and Senior Sales Manager - North America at Xicato. His remarkable adaptability and strategic insight have allowed him to operate successfully across various functions including project management, product development, and portfolio management within dynamic and technologically advanced environments. His previous role as OEM and Technical Sales Manager at Soraa further emphasizes his vast experience in Business-to-Business (B2B) sales, engineering, and lighting controls. This wide-ranging expertise uniquely positions him as a leader who understands both the technical and commercial landscapes of the lighting industry.
Education and Achievements
Charles's educational background is a blend of engineering and advanced business studies. He earned a Bachelor of Science in Mechanical Engineering from the University of Missouri-Kansas City, where he laid a strong foundation in technical knowledge and engineering principles. Subsequently, Charles pursued a Master of Business Administration (MBA) with a focus on Finance at the esteemed Bloch School of Business and Entrepreneurship. His academic prowess was recognized with an honor from the Regnier Foundation for winning the New Venture Creation Challenge, a testament to his entrepreneurial spirit and innovative thinking.
His MBA work garnered recognition through publication on Sum Zero, showcasing a financial statement analysis of Intel Corporation. This publication highlights his analytical capabilities and understanding of financial metrics—skills that complement his extensive knowledge in sales and marketing.
Skills and Expertise
Charles possesses a diverse skill set that encompasses product and project management, new product development (NPD), OEM sales, specification sales, lighting layouts, controls, Internet of Things (IoT) integration, and hardware product development. His passion for lighting and sustainability is reflected in his approach to business development and client interactions, where he aims to implement economically feasible and eco-friendly solutions. Furthermore, his expertise in sales is complemented by an enthusiasm for technology, particularly artificial intelligence, which he incorporates into his strategies to enhance operational efficiency and innovate product offerings.
Charles has proven capabilities in harnessing the collective effort of teams to achieve shared goals, bolstered by his experience as a co-founder of DuraComm Corp. His leadership in managing diverse teams across regions showcases his ability to align business strategies with market demands. His roles necessitated collaboration between various stakeholders, illustrating his adeptness at relationship management within the multifaceted lighting ecosystem.
Notable Achievements
Charles's career is marked by several noteworthy achievements that underscore his leadership and strategic vision. His structured yet innovative approach has fostered significant advancements in more sustainable and technologically integrated lighting products. His expertise is not only restricted to strategy and sales but extends to product innovation that adapts to the evolving needs of consumers and businesses alike.
As Director of Business Development at Tuya Smart, he plays a critical role in embracing smart lighting solutions that align with industry trends toward IoT and sustainability. This alignment not only enhances product appeal but addresses the increasing demand for energy-efficient and smart applications in contemporary settings. Furthermore, his previous roles at companies like Xicato and Soraa stand as a testament to his hands-on ability in sales and market penetration within the North American lighting arena.
Conclusion
In summary, Charles Scheibler is a dynamic professional at the intersection of business development, sales, marketing, and engineering within the lighting industry. His educational background, combining a robust technical foundation in mechanical engineering with higher studies in finance, supports his multifaceted role in the sector. With extensive experience in various managerial capacities and a strong passion for sustainable lighting technologies, he continues to drive innovation and growth in every organization he collaborates with. Whether it is through integrating cutting-edge AI technology into business strategies or leading teams toward strategic goals, Charles exemplifies the qualities of a forward-thinking leader in the lighting domain.
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