Charlie Moore

Professional Background

Charles Moore is a seasoned professional in the field of analytics and marketing communications, with a rich career that spans over two decades. He has held several leadership positions in top-tier organizations, showcasing his deep expertise in commercial analytics and strategic insights. Currently, he serves as the Vice President of Commercial Analytics at Novos Growth Partners, where he plays a pivotal role in driving data-informed decision-making processes that empower businesses to achieve their growth objectives. Charles’s extensive knowledge in analytics has allowed him to foster strong relationships with clients, demonstrating his commitment to providing them with actionable insights that lead to meaningful outcomes.

Before his current role, Charles made significant contributions as the Director of Advanced Analytics & Insights at Starcom, a position that further strengthened his reputation as a thought leader in the analytics space. His career at Starcom began as an Analytics Manager, where he demonstrated his analytical prowess while transitioning to an Associate Director and eventually becoming the Director. Throughout his time at Starcom, Charles honed his skills in advanced analytics, helping diverse clients navigate the complexities of data-driven marketing strategies. His ability to extract valuable insights from large datasets has had a profound impact on the advertising processes of several high-profile campaigns.

Prior to joining Starcom, Charles held valuable positions at MindShare as both an Analytics Manager and a Business Planning and Marketing Analytics Consultant. These roles allowed him to gain a comprehensive understanding of business planning, which he could use to assist organizations in refining their marketing strategies through data. His adeptness in translating intricate data analyses into clear, actionable strategies has been integral to his success and those of the teams he leads.

Education and Achievements

Charles Moore has a robust educational background, having earned both a Master of Science in Integrated Marketing Communications and a B.S. in Journalism from the prestigious Northwestern University. His education equipped him with a solid foundation in communication strategies and a deep understanding of marketing principles. The blend of these two disciplines has been instrumental in shaping his analytical approach and has enabled him to craft compelling narratives from data.

During his time at Northwestern University, Charles distinguished himself not only through academic excellence but also by engaging actively with various projects that bridged theory and practical application. His keen insights during his studies laid the groundwork for his future achievements in analytics and marketing.

In addition to his extensive professional career, Charles has cultivated a diverse skill set through various roles in different sectors. At MindShare, for instance, he worked as a Business Planning and Marketing Analytics Consultant, which provided him with multifaceted insights into business strategy and market dynamics. His experiences as an English Teacher and Voice Coordinator at NOVA Japan highlight his adaptability and effective communication skills, essential traits in any analytics or marketing professional.

Notable Achievements

Throughout his career, Charles Moore has received recognition for his innovative approaches to analytics and insights in marketing. He has been instrumental in developing frameworks that leverage analytics to drive business growth, proving himself as a key player in the strategic planning process. His ability to mentor junior analysts and cultivate talent within his teams further exemplifies his commitment to excellence in the field.

Charles believes in the power of data storytelling, a philosophy that resonates throughout his career. He aims to convert complex data sets into clear and impactful stories that resonate with stakeholders, enabling them to make informed decisions. This skill set positions him not only as an analyst but as a trusted advisor to the organizations he serves. His leadership style is characterized by collaboration, foresight, and creativity, making him an invaluable asset in any organizational context.

In conclusion, Charles Moore’s impressive career trajectory, bolstered by his solid educational background from Northwestern University and a wealth of experience in analytics and marketing, makes him a notable figure in the industry. His journey through various renowned organizations exemplifies his dedication to advancing the analytics field and his passion for translating data into successful marketing strategies.