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Charles Cousins
Business Development Director, Asia Pacific at Evolv Technology
Charles Cousins is a highly experienced professional with a strong background in IT and Security across the Asia-Pacific and Japan (APJ) region.
He has set up APJ headquarters for numerous IT and Security multinational corporations and established regional satellite offices in countries like Australia, Philippines, Hong Kong, China, Japan, Korea, India, and Taiwan.
Charles is recognized as a thought leader and business strategist in the development and implementation of APJ business strategies within industries such as Physical Security, Cyber Security, IoT Security, Digital Transformation, Electronic Publishing, and Printing.
With expertise in go-to-market strategies including direct sales, distribution, OEM partnerships, system integrators, licensing, and franchising, he has a proven track record of building, leading, and mentoring multicultural and multinational teams.
His skill set extends to innovative marketing, brand building, public relations, event management, and public speaking, making him a well-rounded professional in the industry.
Charles Cousins holds two patents related to Computerised Axial Tomography, showcasing his innovative contributions to the field.
His specialties include building and managing businesses, channels, brands, and teams in the APJ region, as well as successfully translating western business practices into APJ markets.
He is well-versed in sales, marketing, support, finance, and compliance, particularly within the ICT industry, and has been serving as a company director since 1990.
Charles pursued his education at reputable institutions including Uppingham School, London Business School where he earned an MBA in Business Administration, and the University of Cambridge where he completed an MSc in Electronic Engineering.
Throughout his career, he has held key positions in various organizations such as Business Development Director, Asia Pacific at Evolv Technology, Managing Director and Commercial Advisor at Portfolio Business Services Pte Ltd, Managing Director, Asia Pacific and Japan at Genetec, Vice President Asia Pacific and Japan at Shunra, Regional Manager, Asia Pacific and Japan at Thruvision Ltd, Managing Director (Asia) at Sophos, and Managing Director (Asia Pacific and Japan) at Psion Teklogix.