Chad Kaydo

Chad Kaydo is an experienced writer, editor, and content strategist with over 20 years of experience in various fields, including fashion, luxury, arts and culture, LGBTQ+ issues, and live events.1 He currently serves as the Men's Copy & Content Director at J.Crew, where he oversees men's copy and voice across all channels, including the website, email, video, digital ads, social media, store signage, catalogs, and mailers.1

In his role at J.Crew, Chad has achieved several key accomplishments:

1. Conceived and developed high-performing new email, social, and video content franchises
2. Overhauled online category headers and navigation
3. Increased email open rates with compelling subject lines
4. Streamlined the writing and editing process for product copy, reducing labor hours and freelance costs1

Prior to his position at J.Crew, Chad had a diverse career in editorial and content creation:

Previous Roles

• Freelance Writer, Editor, and Consultant: From April 2013 to March 2021, Chad worked independently for various clients.1
• Editor and Founder of The X Letter: From July 2013 to October 2014, he launched and wrote a blog, newsletter, and paid trend report service about live experiences, brands, culture, and technology.1
• Editor at Large for BizBash: From April 2013 to October 2014, he wrote a popular biweekly column about new event trends and marketing strategies.1
• Editor in Chief at BizBash: Chad led the content development and operations for the launch of the leading website and magazine for the event industry.1

Education

Chad Kaydo holds a Bachelor of Arts degree in English from Yale University.1

Throughout his career, Chad has demonstrated his ability to create compelling content, develop editorial strategies, and lead teams in various media and brand environments. His expertise spans multiple industries, making him a versatile and accomplished professional in the field of content creation and strategy.1