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Chad Hugghins
Web 3 Marketing, Advising, and Consulting | ex-Polygon
Chad Hugghins is a marketing professional with extensive experience in the Web3 and blockchain space, as well as in digital marketing and entertainment industries.1 He held the position of Senior Manager Digital Performance at Playful Studios from May 2019 to February 2020, where he helped launch various games and game brands while fostering Playful's vision to grow into a global entertainment brand.1
Career Highlights
Web3 and Blockchain: Chad has made significant contributions to the blockchain industry:
- Currently serves as the Chief Growth Officer at Fleek Labs, leading marketing and business units.2
- Previously worked as VP of Ecosystem Marketing at Polygon Labs, where he led strategic initiatives to increase user adoption of Polygon's eco-friendly scaling solutions for blockchain gaming, NFTs, metaverse, enterprise, and DeFi projects.1
Digital Marketing: Throughout his career, Chad has demonstrated expertise in digital marketing:
- Developed innovative digital marketing strategies for cause-based organizations in the non-profit sector.1
- Spoke at both Google and Facebook headquarters about his best practices and insights.1
- Created and managed marketing campaigns across various social media platforms.1
Entertainment Industry: Chad's career began in Hollywood, where he:
- Acted in commercials and miniseries.1
- Filmed and edited livestreams and short films.1
- Helped launch early-stage web shows for a production company involved in notable films like The Social Network and Captain Phillips.1
Education and Skills
Chad Hugghins holds a Bachelor of Fine Arts (BFA) in Theater from Southern Methodist University, where he graduated summa cum laude.1 His creative background and liberal arts education have contributed to his versatile and adaptable approach to marketing leadership.1
Chad's skills include strategic marketing, digital performance optimization, and bridging the gap between Web 2.0 and Web 3.0 audiences.1 He has experience in organizational restructuring during both hypergrowth and strategic reduction phases.1