Cesar Rolon

Cesar Rolon is a prominent multicultural marketing executive and entrepreneur based in Chicago. He is the President and Founder of Imagen Marketing Consultants, a boutique agency specializing in multicultural and experiential marketing.123

Professional Background:

• Holds a B.A. in International Business and Human Resource from Northeastern Illinois University1
• Has over 20 years of experience in multicultural marketing3
• Worked as a former radio and television executive before launching his marketing consultancy1

Notable Achievements:

• Co-founded Latino Fashion Week in 2007, which is the only Latino fashion week in the United States2
• Founded several cultural events including:
  • Latina Expo
  • World Fashion Festival
  • Chicago Latino Restaurant Week3

Professional Experience:

• Currently serves as Associate Clerk, Public Information Officer at the Office of the Clerk of the Circuit Court of Cook County (since December 2020)4
• President of Imagen Marketing Consultants since August 20044

Community Involvement:

• Serves on multiple boards including Chicago Public Schools, Dia De La Mujer Latina, and the Illinois Transplant Foundation1
• Co-founded the Illinois Unidos Initiative during the COVID-19 pandemic1

Client Portfolio: Has worked with major companies such as American Airlines, Coca-Cola, Pepsi, Univision, Microsoft, Google, Walgreens, and many others.13