Beverly Katz, an innovative thought leader in the field of marketing and brand strategy, has over 30 years of experience growing diverse companies ranging from Fortune 100 to small entrepreneurial businesses. Beverly's expertise lies in marketing multi-channel global brands, customer acquisition and loyalty retention, marketing communications, public relations, and marketing operations management.

Beverly is a graduate of the University of Pennsylvania - The Wharton School with an MBA in Multinational Marketing and American University with a BS in International Relations/Sociology. She has worked in various organizations such as Analytic Consultants, Inc., Planned Parenthood Hudson Peconic, Cardean Learning Group, MENG, and more.

As a principal at Analytic Consultants, Inc., Beverly helps clients in creating successful multi-channel brand strategies, identifying their target audience, understanding their customer's needs, developing customer-desired products, creating awareness among media, corporate and consumer targets, compelling their prospects to purchase, and creating awareness among their target audiences. Beverly has a demonstrated history of building businesses by finding unique product characteristics, customer needs or positions which add value, differentiate from competitors, or create new distribution outlets.