J. Christopher Irwin is an experienced design leader with a track record of using design-centered solutions to drive ROI for businesses. With over 15 years of experience, Irwin has led design for a Fortune 500 company and directed design and development for over 60 shipped products, including both B2B and B2C. He has concurrently managed global, multi-site operations across product, marketing, and engineering teams and has led over 30 branding efforts for start-ups, Fortune 100 companies, and post M&A transitions. Irwin has also created design systems that support over 200 development teams and has executed PLM with over 25 product teams. He is the recipient of a dozen patents related to AI/ML, near and far-field UX, and computational design. Irwin's expertise includes design leadership, creative direction, global design management, branding, design systems, and PLM optimization. He has previously held roles at Facebook, Google, IQVIA, and more.