Sigal Lerner

Sigal Lerner is a highly accomplished marketing strategist with over a decade of experience at top financial institutions like Synchrony and GE Capital. With a Master's of Science in Finance from Brandeis International Business School and a Bachelor of Arts in Economics from Brandeis University, Lerner has developed a deep knowledge of market analytics and journey measurement. She has led large-scale marketing initiatives and pioneered journey analytics to improve customer experience across Synchrony Financial platforms.

Before Synchrony, Lerner worked as a Market Analytics Manager at GE Capital and a Senior Research Analyst at McKinsey & Company. She also gained experience in marketing and media planning at TJX, and has demonstrated a commitment to community service through her work at the Israel Defense Forces.

Overall, Lerner brings a rare combination of analytical expertise and creativity to everything she does, and has successfully leveraged these skills to drive value for her clients and her organization.