Lauren Murphy is an accomplished digital marketing manager within the insurance industry, specializing in growth acquisition and brand awareness. With an educational background in finance and marketing from Northeastern University, Lauren has a wealth of experience in digital media, creative strategy, media buying and optimization, ad tech, marketing strategy, measurement, and advanced analytics. She has held various roles at Liberty Mutual Insurance, including Digital Marketing Director, Advertising, and Manager, Digital Media Buying and Analytics. Prior to that, Lauren served as a Digital Marketing Coordinator and Specialist at GEICO, as well as holding other marketing-related positions at Commonwealth Financial Network, Advanced Resources Marketing, and the International Fund for Animal Welfare.