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Catie Cruikshank
Insights Manager - Innovation & Foresights at Molson Coors Beverage Company
Catie Cruikshank is an accomplished Insights Manager specializing in Innovation and Foresights at Molson Coors Beverage Company.3 She is a consumer insights professional and a graduate of Texas Christian University.1
In her current role, Catie focuses on strategy and innovation. She was recently part of the 2023 PACE program at Molson Coors, which is a 6-month women's leadership development initiative.2 This participation highlights her involvement in professional growth and leadership within the company.
Before joining Molson Coors, Catie gained experience as a Research Analyst and Senior Research Specialist at Qualtrics, where she developed her research skills. Her work at Molson Coors involves various aspects of the beverage industry, including product launches and market insights. For instance, she has been involved with the launch of Topo Chico Spirited, a line of ready-to-drink cocktails.4
Catie's role encompasses analyzing market trends, consumer behavior, and innovative opportunities in the beverage industry, contributing to Molson Coors' strategic initiatives and product development.
