Cathy Looze

Cathy Looze is the Media Director at Affirm Agency, formerly known as Staples Marketing.12 She is an experienced advertising professional with expertise in strategy development, planning, and implementation of media campaigns.2

Professional Background

Cathy Looze has been working in the advertising industry for over 36 years.3 Her role as Media Director involves various responsibilities, including:

• Developing and executing media strategies
• Planning and buying across different media channels
• Adapting to new media trends and technologies

Work Philosophy

Cathy enjoys the dynamic nature of her job, stating, "There is always something new. One day you're buying print, the next day broadcast, and then all of a sudden, you're buying online display and social. You have to keep learning."1

Personal Interests

When not at work, Cathy enjoys spending time in her kitchen. She says, "I'm in my kitchen making something. I like to bake; I like to cook. I just like to experiment in the kitchen."1

Professional Outlook

Cathy's approach to marketing is focused on creating positive engagement. She believes in working with clients to find ways to better the lives of their audiences, stating, "We want people to connect and for our advertising messages to resonate with our customers."1

Cathy Looze can be found on LinkedIn under the username cathylooze, where more details about her professional experience and network may be available.2