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Cathy Li
Senior Analytics Manager | Statistical modelling | Python & SPSS | M.Sc. of Marketing & Consumer Studies
Cathy Li is an experienced analytics professional working at Ipsos North America. Her current role appears to be Senior Analytics Manager, though she has held various positions including Analyst, Senior Analyst, Analytics Project Manager, and Senior Project Manager during her tenure at the company.1
Professional Background
Cathy Li specializes in advanced analytics, with a focus on brand health tracking and advertising research. She has been working in this field for over 8 years, offering data-driven insights to clients.1
Skills and Expertise
- Statistical modeling: Cathy is proficient in statistical modeling techniques.2
- Programming: She has skills in Python and SPSS.2
- Marketing Research: Her work involves brand health tracking and advertising research.1
Education
Cathy holds a Master of Science degree in Marketing and Consumer Studies.2 This academic background complements her professional experience in analytics and market research.
Location
Based on her LinkedIn profile, Cathy Li is located in Toronto, Ontario, Canada.2
Cathy Li has established herself as a trusted partner in the analytics field, leveraging her expertise to provide valuable insights to clients at Ipsos North America. Her combination of technical skills, industry knowledge, and academic background in marketing and consumer studies has contributed to her success in the field of advanced analytics.