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Cathy Clarke
Digital Content Marketing Strategy and Execution, Technical Writing & Editing, Media Relations, Research. Solving Content & Conversion Problems for Technology Companies.
Cathy Clarke, a seasoned professional with 20 years of experience, is the owner of CNC Associates that specializes in developing and refining corporate messaging, product positioning, media and analyst relations programs, social media strategy, and trade show strategy. Clarke has worked with clients across various sectors such as enterprise IT, IT security, biotech, telecommunications, smart grid, public safety, biometrics, entertainment, financial services, and healthcare. She has helped clients raise their profile, grow their businesses, increase leads, and motivate partnerships and investment. Clarke's expertise lies in targeted, results-oriented PR, marketing communications, social media, and digital content marketing strategy and execution.
Before starting CNC Associates, Clarke worked as a Senior Account Executive at McGlinchey & Paul and as a Senior Analyst at Yankee Group. She has also worked as a Research Consultant at Business Technology Research and as a Consultant at IGI Consulting, Inc. Additionally, she has held a Research Assistant position at the Research Program in Telecommunications & Information Studies, Columbia University Business School. Clarke holds a Master of International Affairs/Telecommunications Policy from Columbia University – School of International and Public Affairs, and a Bachelor of Arts in International Affairs, Minor in French Language Studies from Mount Holyoke College, where she graduated cum laude.