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Cathey Armillas
TED/speaker coach, storytelling trainer, international speaker
Cathey Armillas is a prominent marketing strategist, presentation coach, and co-founder of the Speaker Skills Academy. She is also the author of the award-winning book The Unbreakable Rules of Marketing: 9 ½ Ways to Get People to Love You. Her expertise lies in helping speakers refine their core messages and enhance their presentation skills, particularly in the context of TED Talks.
Armillas has made significant contributions to the speaking community, serving as a TEDx coach and organizer for TEDxPortland, one of the largest TEDx events globally. She has coached a diverse range of speakers, from emerging talents to notable figures, helping them effectively communicate their ideas to audiences.125
In her role at Speaker Skills Academy, she focuses on developing communication skills that empower individuals to become effective speakers. The academy offers resources and training designed to enhance public speaking capabilities for various audiences.34
Her innovative marketing strategies have garnered attention, including a viral campaign that led to appearances on major media platforms such as CNN and the Discovery Channel. Armillas emphasizes authenticity and emotional connection in her presentations, encouraging others to embrace their uniqueness.125