Catherine Wu

Catherine Wu is an innovative and self-motivated data expert with over 5 years of experience in data analytics, including 4+ years in applied research focusing on product and marketing. She has a strong passion for marketing, ad tech, media, consumer insight, and product management.

Catherine excels in various data analysis tools such as Excel (pivot tables, vlookups, and macros), SPSS, SQL, Tableau, R, and Python. Her educational background includes a Master of Arts in Consumer and Social Psychology from New York University, a Bachelor's degree in Psychology from Sun Yat-Sen University, and an exchange program in Consumer and Child Study at Seoul National University.

Professionally, Catherine has held roles such as a Senior Analyst in Data Strategy at Amnet Programmatic Experts for Dentsu Aegis Network, a Product Analyst at Feedvisor, and various positions at Retensa Employee Retention. She has also co-founded EpiMusic and #HashtagHelp, and worked as a Marketing Strategist at WG EMPIRE. Additionally, she has experience in human resources, consumer research, and analysis.

Catherine Wu's diverse skill set, combined with her extensive experience in data analytics and research, make her a valuable asset in the fields of marketing, product management, and consumer insights.