Catherine Spence

Catherine Spence is a seasoned marketing executive with extensive experience in the tech industry. She previously served as the VP of Marketing at Bluescape Software from May 2020 to September 2021.2 Currently, Catherine holds the position of VP of Marketing and Member Impact at Nayya, a company focused on HR technology.12

Career Highlights

Education and Early Career: Catherine attended Stanford University Graduate School of Business.3 After graduation, she co-founded an HR tech company with a classmate, which she successfully sold five years later.1

Professional Experience:

• Nayya: Currently serves as VP of Marketing and Member Impact12
• Bluescape Software: Former VP of Marketing (May 2020 - September 2021)2
• OutMatch: Held the position of Managing Director4

Responsibilities and Approach

At Nayya, Catherine leads marketing and member impact initiatives. Her role involves:

• Communicating Nayya's vision and value proposition to ecosystem partners
• Focusing on thought leadership and product launches
• Driving channel partner marketing and enablement
• Increasing engagement with Nayya's products1

Catherine emphasizes the importance of prioritization and effective communication in her work. She adapts quickly to the dynamic environment of early-stage startups and takes pride in building strong teams.1

Personal Insights

Catherine values choosing meaningful problems to work on and surrounding herself with the right people. She believes these factors provide daily motivation and energy in one's career.1 Her LinkedIn profile indicates she is based in Brooklyn and has over 500 connections.3