Catherine Edwards

Catherine Edwards is a senior editor and editorial strategy consultant with extensive experience in European news, content and communications strategy, audience development, and subscription models.1 Her LinkedIn username is catherinejredwards, as mentioned in the query.

Professional Background

Catherine is currently working as a freelance editorial strategy consultant.2 She has expertise in various areas of journalism and media, including:

• Digital media
• Editorial project management
• Membership and subscription models
• Copy-editing
• Communications

Current Role and Responsibilities

As an editorial strategy consultant, Catherine helps newsrooms and mission-driven organizations reach and engage their target audiences.4 Her work involves:

• Developing content strategies
• Improving audience engagement
• Optimizing subscription models
• Providing editorial guidance

Journalism Experience

Catherine has a strong background in journalism:

• She is a senior journalist who has worked for the BBC2
• Currently based in Vienna, she works as a freelance editor and consultant5
• She has experience as a multilingual journalist and editor, previously based in Stockholm, Sweden6

Specializations

Catherine has a particular interest in solutions journalism. She has been involved in:

• Teaching students how to find ideas for solutions-focused stories
• Editing and pitching solutions journalism pieces
• Connecting aspiring journalists across Europe3

Her expertise in solutions journalism has been recognized, as she is listed in the Solutions Journalism Network directory.2

Catherine Edwards' diverse skill set and experience in both traditional and innovative forms of journalism make her a valuable consultant in the rapidly evolving media landscape.