Cassidy North-Reist

Cassidy North-Reist is a Marketing MacGyver with over a decade of experience in brand and community-building.

With a background in event strategy, Cassidy has organized impactful series on workplace ageism and nationwide latte art throwdowns.

Known for out-of-home (OOH) planning and buying, Cassidy orchestrated placements like the notable Justworks billboard at Citi Field.

Specializing in brand partnerships and integrated campaigns, Cassidy has fostered collaborations between brands such as Justworks, The Infatuation, Odeko, and Liquid Death.

Educationally, Cassidy studied Theatre/Theater at Occidental College and Bernards High.

Cassidy's professional journey includes roles as Sr. Marketing Manager at ReMatter, Sr. Brand Marketing Manager at Odeko, Manager of Advertising & Brand Partnerships at Justworks, Events & PR Manager at Justworks, Director of Community at Grind Spaces, Sales & Marketing Coordinator at Grind Spaces, Program Manager at Best Buddies California, and Buyer at In Residence.