Cassandra Chernin

Cassandra Chernin, with a background in Business Administration, specializing in Marketing, has over a decade of experience in customer acquisition and retention.

Throughout her career, Cassandra has been dedicated to driving growth for businesses by implementing innovative strategies grounded in data-driven insights.

She excels in developing tailored customer acquisition approaches across various industries and demographics, leveraging digital marketing, partnerships, and creative campaigns to attract high-quality leads.

Recognizing the importance of customer loyalty, Cassandra has successfully led initiatives focused on retention and brand loyalty through personalized communication and loyalty programs.

With a history of roles in growth and analytics at Sanctuary Ventures Inc., user acquisition at Scopely, digital marketing at HomeAdvisor, marketing at Babbel, and various positions at Gemvara, Cassandra has a diverse and rich professional background.

Her expertise lies in crafting and executing strategies for sustainable business growth, enhancing customer relationships, and fostering brand loyalty.

Cassandra's educational background includes a Bachelor of Business Administration (BBA) in Marketing from Questrom School of Business at Boston University.