Cass Horowitz

Cass Horowitz is a prominent figure in the UK government's communications team, currently serving as the Head of Strategic Communications & Digital at 10 Downing Street.14 He is also a Special Adviser to Prime Minister Rishi Sunak.25

Career Background

Horowitz's journey in politics began when he started as Rishi Sunak's special adviser in 2020.1 His role expanded when Sunak became Prime Minister, leading to his current position at 10 Downing Street.

Before his government role, Horowitz co-founded a creative agency called 'The Clerkenwell Brothers'.3 This entrepreneurial background likely contributes to his expertise in digital communications and strategic planning.

Current Responsibilities

As Head of Strategic Communications & Digital, Horowitz is responsible for shaping the government's messaging and digital strategy. His role involves:

• Advising the Prime Minister on communication matters
• Overseeing digital initiatives for 10 Downing Street
• Managing strategic communications for the government

Notable Achievements

Horowitz has gained recognition for his work in modernizing government communications. He has been described as a "social media guru" and has been involved in initiatives to reach younger audiences through platforms like TikTok.1

Personal Background

Interestingly, Cass Horowitz is the son of children's author Michael Horowitz6, which may have influenced his creative approach to communications.

Cass Horowitz's LinkedIn profile can be found under the username cass-horowitz-3166a47b, where he maintains a professional presence and network.3