Carsten Frank Olsen

Carsten Frank Olsen at A.P. Moller - Maersk

Carsten Frank Olsen is the Director of e-Business at A.P. Moller - Maersk, a major shipping and logistics company. He has played a key role in Maersk's digital transformation efforts, particularly in the retail industry.

Some key points about Carsten Frank Olsen:

• He believes that digital openness allows companies to "come together in a different manner and act smarter" in the supply chain.1

• He argues that the surge in e-commerce during the COVID-19 pandemic has rapidly impacted the retail industry, with consumers now expecting digital channels and experiences from brands.1

• He emphasizes the importance of an integrated supply chain that can efficiently handle the increased complexity of fulfilling both online and in-store orders.1

• He stresses the need for retailers and brands to invest in technology to attract and serve their customers, with the pandemic accelerating these investments.1

So in summary, Carsten Frank Olsen is a senior executive at Maersk who has been at the forefront of the company's efforts to digitally transform supply chains, particularly in the retail sector, in order to meet the evolving needs of consumers and businesses in the e-commerce era.