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Caroline Spence
VP of Growth at Sand Cloud
Caroline Spence is a skilled professional in online campaign management, specializing in profitable digital marketing strategies to help businesses grow.
With a background in digital agency experience, Caroline effectively handles projects involving pay-per-click and social media advertising, marketing automation using platforms like Infusionsoft and Pardot, conversion rate optimization, direct-response copywriting, and data interpretation for reporting results.
Caroline is committed to her clients, focusing on creating clear strategies to maximize ROI by attracting more customers, increasing average customer value, and improving customer retention.
She holds a Master's Degree in Arts (Writing, Editing & Publishing) and a Bachelor's Degree in Economics from The University of Queensland.
Caroline has held significant positions in various organizations, including Vice President of Growth at Sand Cloud, Senior Director, Director, and Senior Campaign Manager at MuteSix, as well as roles at Marketing Results and Jocelyn's Provisions.
