Caroline Roy

Venez réfléchir à haute voix avec moi ? Ensemble, nous arriverons à #comprendrelemonde et à trouver le bon angle d’action. Je vous aide à documenter les comportements, opinions et perceptions de vos clientèles.

Summary

Caroline Roy is a seasoned market research professional with extensive experience in providing data-driven insights to businesses and organizations. She is currently working as the Vice-President and Partner at Léger, where she leads the client solutions and business development departments. 
Caroline completed her MBA from the Université du Québec à Montréal and holds a DEC in Marketing Techniques from Cégep Maisonneuve, Montreal. With her strong educational and professional background, Caroline has been able to provide valuable recommendations and guidance to clients across industries. 
In her previous role as VP and Partner at Léger's Quebec office, Caroline oversaw the general direction of operations and was instrumental in establishing strong relationships with clients. Her ability to interpret research findings and translate them into actionable insights has earned her a reputation as a trusted advisor for businesses looking to make data-driven decisions. 
Caroline's passion for market research is fueled by her desire to understand people's emotions, opinions, and behaviors. She believes that behind every statistic lies an emotion that needs to be captured and analyzed to deliver meaningful insights. Her expertise in research design, data collection and analysis, and client relationship management makes her an essential asset to any organization looking to gain a competitive edge through market research. 