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    Caroline Law

    Director of Marketing and Gift Services at The Santa Barbara Company

    Caroline Law is a key figure at The Santa Barbara Company, a family-owned business in Santa Barbara, California. She serves as the Director of Marketing and Gift Services for the company, which specializes in curated gift baskets and locally sourced products.13

    Background and Family Ties

    Caroline Law comes from a family with deep roots in Santa Barbara:

    • She is the daughter of Nancy Law, with whom she co-founded The Santa Barbara Company in 2012.3
    • Her family has lived in Santa Barbara for five generations.3
    • Her great-great-grandfather served as the mayor of Santa Barbara in the early 1920s.3

    Role at The Santa Barbara Company

    As Director of Marketing and Gift Services, Caroline is involved in various aspects of the business:

    • She helps curate and source unique, locally-made products for the company's gift baskets and store.2
    • Caroline works alongside her mother Nancy and grandmother Phila Rogers in running the business.2
    • She plays a crucial role in marketing the company's products and services, both online and through their physical store.13

    Professional Background

    Caroline Law Echeveste (her full name) is described as an accomplished marketing professional with expertise in:

    • Sustainable gifts
    • Unforgettable gifting programs
    • Unique local products4

    Her LinkedIn profile lists her current position as Creative Director/Principal at The Santa Barbara Company.4

    The Santa Barbara Company, under Caroline's leadership, focuses on promoting local artisans and products, creating custom gift baskets, and providing a unified source for Santa Barbara-themed items.23

    Highlights

    [PDF] Caroline Law Trinity Park Conservancy - NET
    Aug 14 · Noozhawk
    Council on Alcoholism & Drug Abuse Mentoring Program Gets Boost from Rotary Club - Noozhawk
    May 16 · independent.com
    Family Affair at The Santa Barbara Company
    Family Affair at The Santa Barbara Company - Santa Barbara Independent

    Related Questions

    What inspired Caroline Law to join The Santa Barbara Company?
    How does Caroline Law balance her role with her family's involvement in the business?
    What are some unique products featured in the gift baskets at The Santa Barbara Company?
    How has Caroline Law's background influenced her marketing strategies at The Santa Barbara Company?
    What makes The Santa Barbara Company different from other gift shops?
    Caroline Law
    Caroline Law, photo 1
    Caroline Law, photo 2
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    Location

    Santa Barbara, California