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Carmen Vetere
Chief Marketing Officer at O'Reilly Media
Carmen Vetere is the Chief Marketing Officer (CMO) at O'Reilly Media, a position he has held since joining the company in 2017.1 In his role, Vetere oversees several key areas of O'Reilly's marketing efforts:
Responsibilities
- Demand generation activities
- Engagement marketing for platform users
- Sales enablement support
- Brand development
- Creative execution
Background
Vetere brings extensive experience in leveraging marketing to help high-growth brands reach their potential.1 Prior to joining O'Reilly, he held marketing strategy roles at notable companies:
- CVS Health
- Gazelle
- Virgin Money
Education
Carmen Vetere holds a Bachelor of Arts degree in Economics.3
Professional Insights
Vetere is recognized for his expertise in both brand and performance marketing.4 He is described as a strong strategic thinker with exceptional talent in consumer marketing.4
Recent Activities
In May 2024, Vetere was featured on The CMO Network podcast, where he discussed evolving O'Reilly Media's well-known brand for the digital age.5 He has also spoken about building inclusivity and diversifying content to empower communities, particularly in the context of libraries and learning materials.2
Carmen Vetere's LinkedIn username is carmen-vetere-1a62994, as mentioned in the query.
