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    Carlos Paez

    Senior Manager, Artist Channels at Universal Music Group

    Carlos Paez is a highly motivated Music Industry professional with over 6 years of experience in Digital Marketing, Business Development, Artist Management, Music Production, and Audio Engineering.

    He is a creative leader, skilled manager, and team player with an entrepreneurial spirit, dedicated to the convergence of music, business, and technology.

    Holder of an MBA degree with a concentration in Marketing from Baruch's Zicklin School of Business in NYC, Carlos is proficient in areas like Social Media Marketing (SMM), Search Engine Marketing (SEM), Fan Acquisition, Paid Ads, Digital Channel Optimization, Streaming Marketing & Growth, Digital Marketing Strategies, Data Analytics, Project Management, Artist Development, Audio Recording, Music Production, and Content Creation.

    Aside from his corporate roles, Carlos also freelances as a producer, mixing engineer, graphic/web designer, and digital marketing consultant.

    He has been associated with reputable organizations such as Universal Music Group, Dresmore Music, Robbins Entertainment, Hidden Forces, Davmar Entertainment, and Premier Recording Studio.

    His educational background includes a Master of Business Administration with a focus on Marketing and Digital Marketing, a Bachelor's degree in Business Administration with a Minor in Sound Recording Technologies, and studies in Mass Communications and Digital Media Arts.

    Carlos Paez
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    Location

    New York City Metropolitan Area