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Coromoto Atencio
Fashion Brand Creative · Communications Strategist
Carlos Alaras, also known as Coromoto Atencio, is a seasoned creative director and brand builder with a diverse background in fashion editorial, strategic brand communications, and global retail.
With over 15 years of experience, Atencio has a keen eye for creating and rebranding luxury brands with a focus on consciousness and sustainability through her bespoke brand studio, Studio Futuro.
Having previously served as the Head of Communications at Zara USA Inc., a subsidiary of the Inditex Group, Atencio played a pivotal role in shaping the presence and messaging of international brands in the competitive US market.
Her educational background includes studies in fashion marketing, brand development, modern languages, and a postgraduate program, reflecting a well-rounded skill set that contributes to her success in the industry.
