Carla Hayes

Carla Hayes is an accomplished professional with a diverse background in marketing communications, digital marketing, brand management, and public relations.

With a track record of leading digital teams and executing successful campaigns, Carla has demonstrated expertise in strategic messaging, content marketing, and campaign creation.

Her contributions include significant growth in B2B email marketing, the establishment of brand content marketing strategies, and the rebranding of marketing operations for multiple franchised companies.

Carla is also recognized for her initiatives in women's leadership, PR management for national franchises, and as a featured speaker, podcast host, and video producer.

She holds a Master's degree in Communication and Information Studies from Rutgers University and a Bachelor's degree in Evolutionary Anthropology with Honors from the same institution.

Carla has held various key positions in leading organizations such as Church & Dwight Co., Inc., Tech for Campaigns, Coldwell Banker, ERA Franchise Systems LLC, and Johnson & Johnson, showcasing her extensive experience in marketing and communications.

Her skill set includes marketing communication, team leadership, diversity & inclusion, public speaking, and podcast/video hosting among others.

Carla's professional background highlights her commitment to excellence and innovation in the field of marketing and communications.