Carl van der Walt is a seasoned global sports marketing professional with a successful track record spanning over 12 years.

He specializes in driving revenue through lucrative sports and entertainment partnership deals, stadium naming rights, media sales, rights commercialization, and digital innovations, including gaming and sports betting solutions.

Carl holds a B Comm Financial Management and Investments degree from Stellenbosch University, showcasing a strong foundation in business and finance.

With a background at prestigious institutions like Morgan Stanley, JPMorgan Chase & Co., and HSBC, Carl brings a wealth of experience in hedge fund management, prime brokerage, and equities trading desk support.

Throughout his career, he held key roles such as Business Development Manager at Genius Sports, Director of Business Development, Americas at FanHub, and Group Commercial Director at Megapro Holdings (Pty) Ltd.

Passionate about sports and entertainment, Carl dedicates his time outside work to interests such as cycling, golf, playing the guitar, and travel.

His entrepreneurial mindset and holistic approach drive his passion for innovation, people, and creating a positive impact in the industry.