Carina Goldschmid

Carina Goldschmid is a dynamic entrepreneur and marketing professional, currently serving as the Co-Founder and Chief Marketing Officer (CMO) at xclusive waters, a position she has held since January 2021. In addition to her role at xclusive waters, she is also the Founder and CEO of Startup Communication, a consulting firm focused on public relations and online marketing for startups and rapidly growing companies, which she established in 2016.135

Professional Background

• xclusive waters: As CMO, Goldschmid is responsible for overseeing the marketing strategies and initiatives that drive the brand's growth and visibility in the market.4
• Startup Communication: Under her leadership, this agency has gained recognition for its innovative approach to PR, emphasizing transparency and effective communication for startups. Goldschmid advocates for supporting female entrepreneurs and encourages diverse pathways in startup development.12

Education

Goldschmid studied at Hochschule Macromedia, where she deepened her knowledge in media and communication management, further enhancing her expertise in the field.1

Advocacy and Philosophy

Carina is passionate about fostering a new economic ecosystem through startups, believing they play a crucial role in shaping the future. She emphasizes the importance of creating supportive environments for teams and advocates for women in tech and entrepreneurship, encouraging them to pursue their passions whether in technology or creative fields.12

Through her work, Goldschmid aims to challenge traditional business norms and promote a culture of innovation and collaboration within the startup community.