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Cap Watkins
Senior Director of Product Design at Lattice
Cap Watkins is a seasoned design and product executive currently serving as the Senior Director of Product Design at Lattice, a position he has held since May 2022. Prior to this role, he was the Chief Experience Officer (CXO) at Primary.com from June 2019 to April 2022. In his capacity as CXO, Watkins was responsible for overseeing various departments including Engineering, Product, Design, Creative, People, and IT.2
Career Highlights
- Lattice: Senior Director of Product Design (2022 - Present)
- Primary.com: Chief Experience Officer (2019 - 2022)
- BuzzFeed: Vice President of Design (2015 - 2018)
- Etsy: Senior Product Design Manager (2012 - 2014)
- Amazon: User Experience Designer (2010 - 2012)
Education
Watkins earned a Bachelor of Arts in Creative Writing from the University of Southern California, graduating in 2006.13
Skills and Expertise
Cap Watkins is recognized for his leadership in product design and user experience, showcasing a strong ability to integrate engineering and design to enhance user experiences across digital platforms. His previous roles reflect a commitment to innovation in product development and design strategy.2
