Camiel Kraan

Camiel Kraan is the Chief Executive Officer and Founder of Convious, a company dedicated to transforming the leisure industry through innovative technology solutions. His career began in 1998 as an Account Manager at Niku Corporation, and he has since held various significant roles in sales and entrepreneurship.

Career Overview

• Early Roles: After starting at Niku Corporation, Kraan became Sales Manager at Planview in 2002. He then moved to Infor as Sales Director in 2004 and later served as VP Sales EMEA at Backbase, where he established an international sales team.12
• Entrepreneurial Ventures: In 2009, he founded UnitedGames, a social games developer that was acquired by bwin.party in 2012. He also launched Squla, an educational platform, which he exited in 2014 to RTL Ventures. Additionally, he founded Huckleberry, known for the successful word game Wordon.13
• Convious: In 2017, Kraan established Convious to provide a comprehensive platform for the Experience Economy. Under his leadership, the company has focused on dynamic pricing and enhancing customer experiences in leisure settings.34

Education and Skills

Kraan studied Journalism at HU University of Applied Sciences Utrecht from 1990 to 1994. He is recognized for his expertise in B2B SaaS, eCommerce, and enterprise software development. His approach emphasizes building strong teams and leveraging resources effectively to scale innovative ideas into successful ventures.23

Personal Insights

Kraan describes himself as a "SaaS builder" passionate about assembling the right people and resources to deliver market value. He believes in resilience and maintaining focus on essential tasks to drive success.34

His leadership at Convious aims not only at business growth but also at redefining customer engagement in the leisure industry through technology.13