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Calene Horton
Digital Marketing and Operations Leader
Calene Horton is a results-driven marketing leader with over 10 years of experience in developing demand generation programs and go-to-market strategies in the software and technology sectors.
She holds a BA in Sociology from The University of Texas at Austin and has showcased her skills in various high-profile positions over the years.
With a strong focus on optimization and improvement, Calene is known for her analytical approach to marketing and her ability to combine strategic thinking with hands-on tactical execution.
Her career journey includes roles such as Operations Manager at ActivTrak, Sr. Marketing Manager at RigUp, and various leadership positions at Idera, Inc., including Director of Marketing, Director of Web and Product Marketing, and Product Manager for Web Properties.
Prior to these roles, she has served in marketing capacities at companies like HotSchedules, Starmount, Volusion, SolarWinds, and Results Generation, showcasing her diverse skill set and adaptability in different organizational environments.
Calene Horton's professional background also includes experience in roles such as Email Marketing Analyst at Results Generation, Analyst at T3, and Internal Auditor at the Texas Attorney General's office.
Throughout her career, Calene has honed her interpersonal, communication, and management skills, making her a well-rounded marketer with a keen eye for data-driven decision-making and effective go-to-market strategies.