Caitlin Gutekunst

Caitlin Gutekunst is a senior marketing executive with extensive experience in product marketing and business development, currently working at Intuit. Her career has focused on fintech, digital content, and the toy industry.

Current Role

Caitlin is currently serving as Sr Product Marketing Manager, Team Lead for QuickBooks Money at Intuit, a position she has held since January 2023.1 This role appears to be an evolution of her previous title, as she leads marketing efforts for Intuit's financial technology products within the QuickBooks ecosystem.

Professional Experience

Caitlin's career at Intuit began in March 2021 when she joined as Senior Product Marketing Manager for Mobile Fintech.1 Prior to Intuit, she held several notable positions:

• Senior Director of Marketing & Development at Creativity, Inc. (2018-2021)
• Director of Digital Content at StartApp (2016-2018)
• Senior Manager of Licensing, Business Development & Inventor Relations at LeapFrog (2013-2016)
• Licensing Manager, Americas at Mind Candy (2011-2013)

Expertise and Recognition

Throughout her career, Caitlin has demonstrated expertise in:

• Product marketing
• Business development
• Licensing
• Digital content strategy

Her contributions have been recognized with several awards:

• Amplifier Star Award from Intuit (2024)
• Performance as a Leader Award from Intuit QuickBooks (2023)
• Compelling Communicator Award from Intuit QuickBooks (2022)
• Rising Star Award from Women in Toys (2013)
• Rising Star Award from Licensing Industry Merchandiser's Association (2012)

Education and Skills

Caitlin holds a degree from Saint Joseph's University.1 She is proficient in English (native) and Spanish (full professional proficiency).1

Industry Involvement

Caitlin has been actively involved in industry events and initiatives. She has moderated panels at toy industry events and contributed to discussions about voice app technology and children's digital experiences.2

Caitlin Gutekunst's diverse background in marketing, licensing, and fintech has positioned her as a versatile leader in the technology and financial services sectors, with a particular focus on innovative solutions for small businesses.