Jennifer Masset is an accomplished business leader and strategist in the music industry with extensive experience in both marketing and product/brand management. With a B.S. in Marketing from Boston College - Carroll School of Management, she has worked in various roles including Global Head of Independent Label Support and Head of Independent Label Relations, North America at Spotify, Senior Director of Member Services at A2IM (American Association of Independent Music), and US Label Manager at !K7 Label Group.

Jennifer is an expert in business development, program/project leadership, relationship management, strategic partnerships/alliances, music/music technology, brand/product management, operations leadership, artist/label relations, marketing/promotions, and association management. She is a forward-thinking leader who has a deep understanding of the music industry and its evolution. Her large, long-standing network of top executives, distributors, service providers, and major players in the industry has helped Jennifer to connect the right parties and create mutually beneficial partnerships and strategic alliances, driving explosive gains in revenue, profit, and market advantage in highly competitive global markets.

Jennifer is a trusted advisor and partner to executive leadership, clients, and team members. Her influential, collaborative decision-making style allows her to navigate with confidence across organizational levels and functional areas. Jennifer sees obstacles as opportunities and builds bridges to affect positive change. She is deeply committed to leadership and staff development and has led teams to develop concepts into execution, achieving the objectives of all stakeholders.