John Lacy is an accomplished marketer with over a decade of experience in the digital advertising space. He has expertise in data partnerships and marketing solutions, providing businesses with state-of-the-art technology solutions that drive measurable results. Lacy is a graduate of the University of Colorado, where he studied communications, and he also attended Boulder High School. His career began in the elevator industry, where he held various sales and management positions before transitioning to the digital advertising industry. Lacy has held high-level positions at several leading firms, including OnSpot Data, MediaJel, and Advantage Media Solutions. He has also advised and invested in startups such as Wild Green Sauces. Lacy's extensive professional experience enables him to navigate the complexity of today's MarTech landscape confidently.