Jeroen Geelhoed

Jeroen Geelhoed is dedicated to realizing the energy transition and making a societal impact through a visionary approach with clients. He aims to build an organization where customers become ambassadors, employees find joy in their work, financial results excel, and the world benefits. With a background in vision, strategy, innovation, business models, workplace enjoyment, and marketing, Jeroen is driven by the challenge to bring this vision to life.

Jeroen Geelhoed has a diverse educational background including studies at Jacobus Fruytier Scholengemeenschap, a Master's degree in Social and Cultural Sciences with a focus on Corporate Anthropology from Vrije Universiteit Amsterdam, and a Bachelor of Business Administration in International Marketing from Christelijke Hogeschool Windesheim. Additionally, he has pursued courses in strategy, marketing, innovation, HR, AI, leadership, business models, and culture change at prestigious institutions such as Harvard Business School, Insead, IESE, Stanford, and MIT.

Throughout his professional journey, Jeroen Geelhoed has held key positions such as Directeur Markt & Strategie at Breman Installatiegroep, Partner at The New Builders, Partner at &samhoud, and Senior advisor and Blockbuster manager at &samhoud. He has also contributed as an author, speaker, and guest lecturer at various platforms including TEDx, Vrije Universiteit, Boom Uitgevers, Springer, and Academic Service. Jeroen's experience spans from being a Junior consultant at (Arends) &samhoud to founding and managing BetterBeYourself, showcasing his diverse skill set and leadership capabilities.