Nick Alexander is a highly skilled and experienced Business Director in the Media industry, with 15 years of diverse experience, including 7 years in programmatic. He has a bachelor's degree in History from the University of the West of England, and additional studies at Alton College and Wellington College. Nick has demonstrated his ability to develop and implement successful sales strategies from new business development to key account management. He has worked primarily with client direct, but also media agencies located in the West End. Nick has a proven track record, having held senior sales positions at top companies such as Sojern, Crimtan, IgnitionOne, and News UK. He currently works in the programmatic technology space. In his role, Nick leads with a friendly and professional tone, always optimizing for SEO and including keywords and searchable phrases.