Guruprasad Shrinivasen is a seasoned digital and analytics leader with over 12 years of cross-industry experience. He has worked with several Fortune 500 clients across the world, delivering outstanding results in retail, CPG, technology, manufacturing, and BFSI industries. With a Master's degree in Mechanical Engineering from Rutgers, The State University of New Jersey-New Brunswick, and a B.Tech in Mechanical Engineering from National Institute of Technology Tiruchirappalli, Guruprasad has built his expertise in driving data-driven decision-making across large complex organizations. He is a strategist by mind, motivator by heart, and a musician by soul.

Guruprasad Shrinivasen led the Business Development and Partnerships team at Majid Al Futtaim and was formerly the Analytics Lead and Senior Manager of Business Insights for the same company. Prior to this, he held various positions at Mu Sigma Inc., working his way up from Business Analyst to Engagement Manager. He began his career as a Research and Development Engineer at Turbo Energy Limited.

Guruprasad's key highlights include driving a culture of data-driven decision-making, exceptional talent management skills, domain knowledge in building and driving commercially-compelling use cases, and being a strong contributor to executive team decision-making. He is highly skilled in cross-functional stakeholder management, proactive problem-solving, and acquiring, analyzing and acting on sophisticated customer intelligence.