David Pachla

David Pachla is a seasoned professional with a diverse background across various technical industries, currently specializing in eCommerce with a focus on Salesforce Commerce Cloud (SFCC).

With a strong history as a director and deep technical expertise, David excels in managing all technical aspects of eCommerce environments and developing solutions to optimize online presence through SFCC integrations, CICD, content delivery, security, counterfraud, and bot management.

His experience includes building relationships with third-party vendors, streamlining project timelines, and establishing a solid reputation as a respected manager, developer, architect, and critic within the SFCC community.

David's educational background includes a Bachelor's degree in Engineering Physics from the University of Illinois at Urbana-Champaign.

He is the Owner of Elucidation Consulting and has held key roles such as Director of Technology Architecture/Product Manager at Barneys New York, Director of UI Development at Sandata Technologies, Analyst Programmer at Eitzen Group - IT, Junior Programmer at Sogeti, ASIC Design Engineer at Avnet Electronics, and Field Sales Engineer at LSI Logic.