João Nunes is a highly accomplished marketing and transformation executive, with a proven track record in driving organizational value by creating a consumer-centric mindset and incorporating data-driven solutions to maximize revenue growth. With an MBA from The Lisbon MBA - Católica - Nova and a Bachelor's degree from ISCTE - Instituto Universitário de Lisboa, João has demonstrated his technical skills in advertising, marketing, and business acumen. His extensive experience has been acquired working across several organizations such as Mediabrands, Wise Pirates, IAB Portugal, INDEG-ISCTE Executive Education, and Havas Group, where he held executive leadership roles. He has also taught as a guest professor at prestigious institutions such as Católica Lisbon School of Business and Economics, ISEG - Executive Education, and INDEG-ISCTE Executive Education.