Koen van Beurden

Koen van Beurden is a dedicated professional with a passion for enhancing brand-consumer relationships and delivering exceptional value to clients.

He excels in translating business objectives into effective CRM, Loyalty, and Branding strategies to engage and activate customers, forging lasting partnerships with top global brands.

Koen's educational background includes a Senior Marketing Professional degree from NIMA SMP, a Drs. in Business Administration & Marketing from Tilburg University, as well as certifications in NLP and Personal Leadership.

With a wealth of experience, Koen has held pivotal roles such as Commercial Director at HappyGlass, Commercial Director Loyalty at CRAZE, Regional Sales Director, and Branding & Campaign Manager at various renowned organizations.

His expertise extends to CRM & Loyalty management, brand strategy, campaign management, and innovative marketing approaches in both national and international settings.

Koen's proactive, inquisitive, and collaborative approach drives him to excel in dynamic environments and achieve strategic goals effectively.