Andrey Zaikin is a versatile digital specialist with expertise in data-driven marketing. He holds a Master's degree in Legal psychology from Russian State University for The Humanities, and a Bachelor's degree in Extreme psychology from Moscow State University of Psychology and Education. Over the years, Zaikin has worked in various organizations in diverse roles, including Product Marketing Manager at NND agency, Marketing Department Head at ChronoPay, Head of Buying & PR at NAU, and Digital Project Manager at Smirnov Digital, to name a few. He has also co-founded a few companies like Buisness-Kupon and UPC. With his extensive experience in programmatic & performance buying, digital media management, buying & PR, and project management, Zaikin's skill set is truly exceptional.