Imma Lázaro has over 25 years of experience helping 500+ companies in Europe increase their market share and visibility in the tech industry. As the CEO and Founder of LF Channel s.l., she specializes in channel management, distribution, marketing, talent acquisition, PR, and social communication plans. Imma is also an experienced consultant for startups and a trainer for social media and management for executives. She has a background in Telecommunications Engineering from Universitat Ramon Llull and has studied at universities like La Salle, ESSEC Business School, IESE Business School, and more. Imma is a firm believer in the potential of individuals, and she has completed several courses and training programs such as NLP Practitioner, Program Executive Coaching, and is diving into PNL and coaching techniques applied to business management.