Fay Cowan is an accomplished event director with an entrepreneurial mindset and a strong background in content programming and brand marketing. Fay has a proven track record of successfully leading and delivering high-quality global events, working with both global brands and startups to create impactful experiences even with small budgets and tight lead times. She studied Fashion Design and Technology at The Manchester Metropolitan University and has worked in various roles, including Programming & Event Director at Stylus Innovation + Advisory, Brand & Content Director at Decoded Fashion, Marketing and Event Manager at Decoded Fashion, Marketing and Retail Analyst at EDITD, Studio Manager at D.S.DUNDEE LTD, Trends Assistant at EDITD, and Design and Studio Assistant at Ossie Clark. Fay is an expert in strategy development, content programming, and brand marketing, and uses her intimate knowledge of the full event cycle to lead on strategy and events programming, as well as strategic partnerships.