University of Mississippi

Canterbury School of Florida

Marketing Manager at Mississippi Reproductive Medicine

- Helps clients establish a cohesive and effective brand identity for a clients website
- Works closely with clients to understand their business goals, target audience, and unique selling points
- Develops a brand strategy that communicates the client's message clearly and consistently across all aspects of their website
- Analyzes the client's current website and identifies areas for improvement
- Makes recommendations for changes to the website design, content, and overall messaging to better align with the client's brand values and goals
- Collaborates with other members of the marketing team, such as designers, developers and copywriters, to ensure all aspects of the website reflect the agreed-upon brand strategy
- Plays a key role in helping clients build a strong and memorable brand identity online
- Can ultimately lead to increased traffic, engagement, and conversions for the client's business

Speak Creative

Brand Strategist

- Developed strategies and tactics to boost the company's brand.
- Created and edited content for social media platforms and web design.
- Developed successful marketing campaigns from ideation to execution.
- Managed Instagram campaigns and increased likes by 59%.
- Managed Facebook campaigns and increased reach by 893%.
- Marketing campaigns resulted in $400,000+ in sales.
- Monitored and evaluated media analytics to recommend proactive adjustments to strategies.
- Put together marketing presentations for use in meetings.
- Researched competitor services and trends for analysis of marketing strategies.
- Branded a startup business through Mississippi Reproductive Medicine.

Mississippi Reproductive Medicine

Marketing Manager

- Developed insight on new leads.
- Created and edited content for social media platforms.
- Monitored web trends to recommend proactive adjustments to strategies.
- Put together multimedia presentations for use in meetings with senior management.
- Gained insights on project management in a work environment.
- Managed a professional marketing campaign from start to finish.

redpepper

Marketing Internship

- Identified target audience and developed optimized communication plans to engage and interest individuals.
- Built and maintained corporate image, brand and identity.
- Responsible for overseeing all public relations for the chapter and checking in on the public relations subcommittees.
- Lead content generator for internal and external marketing efforts.
- Responsible for the creation and maintenance of all chapter social media sites and chapter website.

Tri Delta

Vice President of Public Relations

- Composed multiple stories focusing on local news & features.
- Created videos and other media for class.

HottyToddy.com

Advanced Writing Internship

Assistant Reference Chairman

- Offered actionable tips and advice for expanding digital space. 
- Designed standard format for Aberdeen PowerPoints.
- Assisted with business mailings and other miscellaneous tasks.

Burchie Ellinger