Bryce Daigle

Bryce Daigle is a senior executive at Instacart, holding the position of Senior Director of Market Strategy & Planning.12 In this role, he is responsible for driving go-to-market strategy for Instacart's retail enablement business, which includes marketplace, enterprise ecommerce, fulfillment, and in-store solutions.1

Professional Experience

Daigle's expertise lies in market strategy and planning, with a focus on the grocery and e-commerce sectors. At Instacart, he plays a key role in shaping the company's approach to retail partnerships and technology solutions.

Industry Insights

Daigle is known for sharing valuable insights on industry trends and consumer behavior:

1. E-commerce Growth: He has noted that online grocery is expected to see a 10% CAGR between 2023 and 2027, with some projections as high as 35%.2

2. Frozen Food Impact: Daigle has highlighted that including frozen foods in online orders leads to a 25% average increase in basket size on Instacart's platform.2

3. Technology Integration: He has discussed Instacart's Caper Cart, a smart shopping cart solution being tested with certain retailers to enhance the in-store experience.2

Public Speaking

Daigle is a frequent speaker at industry events, sharing his expertise on market trends and strategies:

• He participated as a panelist at the New Jersey Food Council's "Navigating The Impact of Inflation" Trade Relations Conference in 2023.1
• Daigle was a speaker at Frozen IQ 2024, where he discussed emerging trends in online grocery and frozen food sales.2

Professional Network

Based in Toronto, Ontario, Canada, Bryce Daigle has over 500 connections on LinkedIn.3 His LinkedIn profile can be found under the username bryce-daigle-695b4029.

Daigle's role at Instacart and his insights into market trends make him a notable figure in the evolving landscape of grocery retail and e-commerce.